Distribution law was born with the regulations which in the 1950s accompanied the development of “supermarkets” by prohibiting the refusal of sales by producers to new distributors. It was about fighting inflation and developing purchasing power.
Distribution law was then supplemented by rules aimed at preserving the existence of traditional forms of commerce.
Corporate patronage, sponsorship
Special advertising regimes: audiovisual advertising, display advertising, products and services subject to a special advertising regime
Methods of selling and providing services
Door-to-door door-to-door sales
Promotion by price: discounts, free credit, etc.
Lotteries and contests
Distribution by employees
Distribution by ordinary employees
Distribution by sales representatives
Distribution through intermediaries
Merchant custodians or consignees of goods
Distribution by resellers
Exclusive supply agreements
Exclusive distribution agreements
Selective distribution agreements
Groups of distributors
Central purchasing and referencing
Corporations and collective stores of retailers